Fall Wardrobe: Three Levels of Leisure

Rebecca | lifestyle segmentation | Thursday, 25 September 2008

Scenario: 

It’s a wintery Saturday.  Somehow you’ve been able to arrange child care for the day to attend a watercolor workshop, Painting the Landscape, held in an historic mansion surrounded by pine forest.


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Yikes! What to wear?

Three levels of leisure-wear:

  1. Active Leisure = sport-specific athletic clothing (track or yoga pants, runners, ski-gear, etc).
  2. Outdoor Leisure = clothing inspired by outdoorsy sports (i.e. flannel and polar fleece).
  3. Everyday Leisure = sportswear separates worn informally (jeans, t-shirt, and sneakers, no jacket).

Honestly, although necessarily many people spend the majority of life in the dressier - and more fun - clothing categories, IMHO, a vast number  of offenses occur in the leisure categories.  Offenses like:  wearing clothes with big holes in them - EVER, wearing “slob casual” when one of the above classifications is called for, or wearing one of the above instead of professional clothing.  Do I harp on this topic too much? 

(The above category breakdown was developed by me, inspired by Sherry Maysonave’s Six Levels of Casual and my own ideas on lifestyle segmentation.)

Back to our scenario.  What would you wear to such an activity?

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